Diaform

Summary: Diaform is an AI-powered customer feedback and qualitative research platform that replaces static surveys and manual interviews with adaptive, conversational experiences. Its AI agent interacts with respondents through voice or text, asks context-aware follow-up questions, and turns their answers into structured summaries, sentiment insights, and actionable findings. It supports customer discovery, product feedback, churn research, post-purchase surveys, and market research. Diaform offers a 14-day free trial, with paid plans starting at $49 per month.

What is Diaform?

Diaform is a conversational AI research platform designed to help businesses understand customers beyond basic survey responses. Instead of presenting respondents with a fixed list of questions, it uses an AI agent to conduct a natural conversation and adapt its next question based on each answer.

One of its main capabilities is adaptive follow-up questioning. When a respondent gives a vague or incomplete answer, Diaform can ask for clarification, request examples, and explore the reasons behind their feedback. This helps teams uncover customer motivations, frustrations, expectations, and purchasing decisions that traditional forms may miss.

The platform supports both voice and text conversations. Businesses can create a research project, define its objectives and questions, add relevant product or company context, and share a conversation link. Respondents can participate through a browser without creating an account, making it easier to collect feedback across different devices.

Diaform also automates response analysis. Completed conversations can include transcripts, per-question summaries, sentiment indicators, answer-confidence information, and notable quotes. Teams can review individual responses, identify recurring patterns, export data as CSV, and use webhooks to connect results with other applications.

The platform supports customer discovery, post-purchase feedback, churn surveys, onboarding research, product concept testing, and market research. It advertises support for more than 32 languages, helping organizations collect feedback from international audiences without relying entirely on manual translation.

Verifiable Stats

1. Official Name: Diaform.

2. Developer / Operator: Accelerated Ideas OÜ, according to Diaform's published Privacy Policy.

3. Primary Purpose: AI-powered customer feedback collection, conversational surveys, and qualitative research.

4. AI Interaction: Supports adaptive conversations through voice and text.

5. Language Support: Advertises more than 32 languages.

6. Respondent Access: Participants can respond through a shareable browser link without creating an account.

7. Research Analytics: Provides conversation transcripts, summaries, sentiment indicators, answer confidence, and notable quotes.

8. Integrations: Supports CSV exports, webhooks, and Slack-related workflows.

9. Reported Usage: The company advertises more than 15,000 conversations powered and a 4.8/5 average rating. These are company-reported figures, not independently verified.

10. Setup Time: Diaform advertises an average setup time of approximately 15 minutes.